Plantera

A help for plant lovers to have a better understanding of their plants.
we proudly collaborated with Plantera to craft a compelling case study for their groundbreaking startup. From the meticulous research phase to the development of a high-fidelity prototype, our partnership with Plantera showcases our commitment to turning ideas into tangible success stories. Our design experts delved into every detail, ensuring a seamless fusion of creativity and functionality. The result? A comprehensive case study that not only highlights Plantera's unique journey but also exemplifies the depth of our design capabilities. At CreativeSum, we don't just create; we sculpt experiences that resonate and elevate brands to new heights. Ready to tell your startup story through the lens of exceptional design? Let's create something extraordinary together.
image of a person trying the app with plants

Medium Fidelity Wireframes

task one

Finding the right plant

A. Gets a list of plant-based on the given light

task one slides
01
Allow accessing location
task one slides
02
Set the compass
task one slides
03
Move the device to see the changes in the result and reads the instruction
task one slides
04
Taps where s/he wants to put the plant
task one slides
05
Gets the result.
a - The kind of light
b - List of filtered plants
task 2_1

Getting care instruction

A. Find care information

task one slides
01
Clicks on "My plants"
task one slides
02
Selects the plant
task one slides
03
Reads through the instruction
task 2_2

Checks the notifications

task one slides
01
Clicks on "Notifications"
task one slides
02
Sees a list of notifications.
Taps on live button.
task one slides
03
Sees the notifications on the plants
task one slides
04
Taps on the plant and reads the notifications for that plant

Main Testing Results

one

The view of the room on the camera and the light lines are distracting and the user doesn't pay attention to the messages. So I added icons and CTA to make sure the user will notice the message.

two

Wrap and move the secondary icons into the menu section.

three

Added an interactive pop up on the product so that the user is able to access the product basic info when the slider is half opened.

Final Design

Key Differentiators

one

Takes care of the entire journey from choosing plants to set up notification and communicate with experts if the plant has any problems.

two

Seamlessly indicates a custom filtered lists of suitable plants.

three

A step by step guide to help the users who are interested in handling plants.

Real-time estimating sun exposure.

This feature allows the user to see how much light the place gets and have access to a filtered list of plants based on the photon of light that the place receives.
screens related to functions
screens related to functions

Access to the favored items.

The user will be able to like the items s/he likes and access them afterward in a list to be able to try and compare them with AR functionality.

Share a picture of items with friends.

This functionality allows the user to share what s/he is seeing on the screen with friends to make a more confident decision.
screens related to functions
screens related to functions

Access to knowledge

Easy access to detailed information about each plant and access to notification and videos about handling the plants that have been added to “my plants” list.

AR notification

This function allows the user to see the notifications in a list or live on the plant itself. The user will be able to turn the device around her place and see notifications on the plants that there is a notification set for them.
screens related to functions

Prototypes

please feel free to play and watch the video

This prototype shows the user flow of the following tasks:

  • Gets a list of plant-based on the given light.
  • Share the image with her roommate.
  • Save the product and access the favorite list.
please feel free to play and watch the video

This prototype shows the user flow of the following tasks:

  • Find care information.
  • Set up Notification.
  • Checks the notifications.

Branding

Naming

Suggested Names

Care for plants
Care like you mean it
Care and love
Go Gardening
Plant care
plantera
pink plants
garden indoor
plantage

Final Name

Plantera

Logo Exploration

image of rough sketches of the logo

Color Guide

Color guide

Typography

Typography

Illustration

Illustrations

Instagram Ad

Highlighting a key app functionality. Designed to entice Plantera's target audience, this dynamic ad is your invitation to explore and try the app.

what's next